When it comes to your website, extra attention should be paid to every minute detail to make sure it performs optimally to serve its purpose. Here are seven important rules of thumb to observe to make sure your website performs well.

Do not use splash pages.

Splash pages are the first pages you see when you arrive at a website. They normally have a very beautiful image with words like "welcome" or "click here to enter". In fact, they are just that pretty vases with no real purpose. Do not let your visitors have a reason to click on the "back" button! Give them the value of your site up front without the splash page.

Do not use excessive banner advertisements
Even the least net savvy people have trained themselves to ignore banner advertisements so you will be wasting valuable website real estate. Instead, provide more valuable content and weave relevant affiliate links into your content, and let your visitors feel that they want to buy instead of being pushed to buy.

Have a simple and clear navigation
You have to provide a simple and very straightforward navigation menu so that even a young child will know how to Justify Fulluse it. Stay away from complicated Flash based menus or multi tiered dropdown menus. If your visitors don't know how to navigate, they will leave your site.

Have a clear indication of where the user is
When visitors are deeply engrossed in browsing your site, you will want to make sure they know which part of the site they are in at that moment. That way, they will be able to browse relevant information or navigate to any section of the site easily. Don't confuse your visitors because confusion means "abandon ship"!

Avoid using audio on your site
If your visitor is going to stay a long time at your site, reading your content, you will want to make sure they're not annoyed by some audio looping on and on on your website. If you insist on adding audio, make sure they have some control over it volume or muting controls would work fine.

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Pay per click advertising on sites of your choice
With BidVertiser, you choose the categories to place your ad on. Simply browse through our categorized directory of sites and choose the appropriate ones for your ad.

Pay only for the clicks you receive
We use a pay per click advertising (ppc) model which means that you only pay for the clicks you receive. You choose how much you are willing to pay for each click, in each of the categories you have chosen to display your ads on.

Set the max price you are willing to pay per click
We automatically adjust your cost-per-click to just $0.01 above the next closest competitor, so you get the best price available for your traffic.

Choose your geographical targeting
BidVertiser allows you to display your ads within a geographic range you determine. Simply choose your geographical targeting and we will show your ads only to users located anywhere in the country or countries you selected.

Monitor the performance of your ads
Use the Advertiser Center to monitor the performance of your ads by customizing dozens of online reports such as the number of page impressions, clicks, click-through rate and the total amount you've spent.

From www.bidvertiser.com

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Affiliate marketing works as well as it does because it is mutually beneficial to the merchant and the affiliate marketer. It is a great way for both to make money selling products on the Internet. Let’s take a closer look at five of the benefits of affiliate marketing from the point of view of the merchant and the affiliate marketer.

1. As an affiliate marketer you do not need to create your own product. The merchant takes care of that for you. For this reason you are able to get started very quickly as an affiliate marketer making money online once you have joined the merchant’s affiliate program. From the merchant’s point of view, there is no need to engage in time consuming interviews or vetting procedures. On the Internet, anybody who can complete the affiliate sign up form with valid data and accept the terms and conditions by ticking a box will most likely qualify automatically.

2. Most affiliate marketing programs are free to join. That is good from the merchant’s point of view because it means many more people are likely to join. It is obviously good for the affiliate marketer because there is no financial risk involved in signing up to the program.

3. Affiliate merchants make it very easy for their affiliates to make money online. They provide everything the marketing materials, they collect the money, deal with product shipping and customer service. Your one job as an affiliate marketer is to promote your affiliate website.

4. One of the biggest benefits of affiliate marketing is the opportunity it gives you to earn money 24 hours a day. Unlike a traditional business you do not have to open a retail store to sell products. On the Internet sales are not dictated by your personal working hours. This is a benefit to the merchants because they can provide you with an affiliate website at little or no cost to themselves and you can promote around the clock. Any time and every time someone makes a purchase on your website both the merchant and yourself benefit from it.

5. One benefit the Internet provides affiliate marketers is the option of responding swiftly to new developments. Many affiliate marketers choose to capitalize on what’s going on in the world today and make product sales around that.

The Internet literally allows you to be promoting online in minutes with such marketing tools as Google Adwords, social networking, blogging and so on. So if you can find an angle to a big news event that fits in with your product niche, the quicker you post a blog or publish an article about it the better!

The real benefit to affiliate merchants is that when they recruit active and determined affiliates they get their products promoted instantly without doing anything themselves. They leave it up to their growing team of committed affiliate marketers to handle all of the advertising and promotion for them.

These five benefits of affiliate marketing from both the affiliate merchant and affiliate marketer’s point of view demonstrate that affiliate marketing has the potential to be a powerful form of online income generation. Whether you are a merchant looking to get your products sold, or whether you are a marketer looking for more ways to make money, the benefits of affiliate marketing are many and evident.

Darrell Howell is the webmaster and owner of Blue Ridge Money
http://www.blueridgemoney.info His blog can be found at:
http://www.blueridgemoney.info/blog

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The following article covers a topic that has recently moved to center stage--at least it seems that way. If you've been thinking you need to know more about it, here's your opportunity.

Some webmasters try to use articles from free content directories to get visitors to their site again make some money. This is mostly important for those who have just begun working over an affiliate for several companies and do not yet have any funding, yet need to built small niche websites to visitors to their site so that they can begin making revenue.

Although this can sometimes be the only option for those who are running on a non - existent budget, it is not a way that will effectively build your website or revenue. There are a few potential reasons why this may be detrimental to your game building efforts.

Problem #1 - Search Engines

Search engines will only look down upon your site if it has the exact same duplicated content than other sites. The more sites that share your content, the less it will help you achieve good search engine rankings.

Good search engine rankings are essential in getting visitors to your sit so that they have a chance to click on your affiliate links. If you cannot even get visitors, then bequeath never make an revenue. Working on the search engine optimization of your site so that you will eventually be tremendous enough in the results to get customers, should be priority one.

Problem #2 - Getting visitors to click

Although getting your site high on search engine result pages and acquiring site visitors is hard work, unfortunately this is only half of the battle. You must further be able to convince those visitors to click on your affiliate links. If your visitors see the same content they have seen on a multitude of other sites, they will be least likely to click on your links.

Hopefully the information presented so far has been applicable. You might also want to consider the following:

This is because most people want to buy things that are recommended by people that they trust or whom they feel like are an skilful on the subject.

If your content is just duplicated from other sites, you will be exposed as someone who does not really know what they are talking about and therefore will not look heavily on your product recommendations. This will reduce the number of website visitors who will be willing to click through.

Problem #3 - Author Bylines

Conspicuously free content is unequaled given to you if you agree to place the authors byline under the article ( you can get into trouble if you try to use it without following the stipulated rules ). This poses a problem because most author bylines include links. When a reader gets done reading a really groovy article, there is a strong possibility that they will click on the author’s byline link rather than your affiliate links. This is the entire reason why these authors offer free content to begin with, therefore that they may get their name also links out trained to the understandable. Using this type of content may mean shooting yourself in the foot and losing possible profitable website visitors.

Once you put these three problems together, you are looking at a serious decline leverage revenue simply because you used free website content from article directories. Although it may act for the only option for some, if you have the funds to buy your own original content, ergo you should vivacity this route. If you don’t have the finds, however, you may be larger off writing your let on content and then hiring professional services once you have made a mitzvah to work with.

As your knowledge about continues to grow, you will begin to see how fits into the overall scheme of things. Knowing how something relates to the rest of the world is important too.

Source : www.adsense-success.co.cc

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Google AdSense is fast becoming the preferred way for people to earn an income online. Forget eBay and multiple affiliate programs - Whether you are a work-at-home mom trying to make a little extra cash or an Internet entrepreneur with hundreds of monetized websites, AdSense is truly the easiest way to earn money.

Simply sign up for a free account, grab your ad code and paste it in your site. But here's the amazing thing - no matter how much money AdSense is making for you right now, a few simple tweaks can increase that amount considerably. And I should know, after learning about these tricks, I more than doubled my AdSense commissions!

The self-proclaimed AdSense gurus and experts are sharing this insider knowledge, for a fee. You can learn all these secrets from them, as long as you buy their e-book, sign up for their seminar or purchase their newsletter. But I'm going to share all their AdSense tricks for free. Here they are:

1) Color code your ads to match your web site palette *exactly*. Don't use frames around your ads. Instead, in the AdSense code generation interface, make sure you choose the same color as your page background for the ad frame and the ad background.

When choosing the ad heading colors, match them to the *exact* color of your page headings. Use the exact same ad background shade as your page background. Use the exact same ad text font and color as the text on your pages. You can see an example of this color-matching on my search engine advice blog notice the 4 link ad unit and skyscraper text ad unit on the left hand side under the headings Ads by Google as you scroll down the page? The link and text colors are identical to the color palette used throughout the rest of the page.

Near enough is NOT good enough. If you can't quite get the color matching right, use Google's built in color palette together with the RGB to HEX or vice versa color converter on this page. That handy little tool was a life saver for me.

This is probably the one single tweak that made the most difference to my commission levels.

2) Try not to use the traditional horizontal banner style or leaderboard image ads because people are blind to them.

3) Use Google's own AdSense optimization tips and visual heat map to assist you in deciding where on your page to place your AdSense ad code.

4) Research competitive keywords using a keyword research tool such as Keyword Discovery or grab a list of the most popular keywords from various sources and use them in your web site pages where relevant. This article is a good source of frequently searched keywords. Targeting popular keywords should trigger AdSense ads on your pages that utilize those keywords. The more popular the keyword or phrase, the higher AdWords advertisers are generally willing to pay per click for it so the higher your commission on those clicks.

5) Incorporate the AdSense code into your page so that the ads look like a regular part of your site. You can see an example of this on the Internet Dating Stories site where link ads are incorporated within the regular left hand navigation of the site under the heading "Feature Links".

6) Use Google's new 4 and 5 link ad units wherever possible. They seem to have a much higher Click Through Rate (CTR) than regular ad styles. You can view all the AdSense ad formats here.

7) Place arrows or images next to your ads to draw attention to them. You can see two different versions of on this search engine article library page at the top (where a pointing hand directs your eye to the ad) and the bottom where 3 images draw your attention to each of the three AdSense ads.

8) Use the full allowance of multiple AdSense ads on each of your pages - 3 regular AdSense ads, plus 1 link unit. Use careful placement of these ads so they blend into your site and don't distract from your content. Clever use of this allowance can be seen on this page about bad Internet dating stories where you see:

- 1 horizontal 4 link ad unit towards the top of the page under the first paragraph
- 1 vertical skyscraper text ad unit about halfway down the left hand side under "Sponsor Links"
- 1 vertical skyscraper image ad unit down the left hand side under "Sponsor Links"
- 1 horizontal text banner unit at the bottom of the page with images above each ad to draw attention to them.

You can also include 1 AdSense referral button in addition to the 3 other units.

9) Tailor your page content to a particular niche or focus. Page content that is tailored towards a specific theme is more likely to trigger AdWords ads that closely match the content and are therefore more likely to interest your visitors and inspire them to click. Don't create pages merely for the sake of placing AdSense ads. Visitors (and search engines) can see through this ruse in an instant.

10) Use custom Ad Channels for each of your ad placements, for example, "Top 5 Link Unit Blue Palette" or "Left Side Navigation Image Skyscraper" etc. Tweak, track and measure the success of each of these custom channels so you know what gives you the highest CTR. Some ad formats and colors will work better than others, but you won't know which until you test, test and test some more!

Source : searchengineguide.com

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