Showing posts with label Adsense. Show all posts
Showing posts with label Adsense. Show all posts

Google AdSense is fast becoming the preferred way for people to earn an income online. Forget eBay and multiple affiliate programs - Whether you are a work-at-home mom trying to make a little extra cash or an Internet entrepreneur with hundreds of monetized websites, AdSense is truly the easiest way to earn money.

Simply sign up for a free account, grab your ad code and paste it in your site. But here's the amazing thing - no matter how much money AdSense is making for you right now, a few simple tweaks can increase that amount considerably. And I should know, after learning about these tricks, I more than doubled my AdSense commissions!

The self-proclaimed AdSense gurus and experts are sharing this insider knowledge, for a fee. You can learn all these secrets from them, as long as you buy their e-book, sign up for their seminar or purchase their newsletter. But I'm going to share all their AdSense tricks for free. Here they are:

1) Color code your ads to match your web site palette *exactly*. Don't use frames around your ads. Instead, in the AdSense code generation interface, make sure you choose the same color as your page background for the ad frame and the ad background.

When choosing the ad heading colors, match them to the *exact* color of your page headings. Use the exact same ad background shade as your page background. Use the exact same ad text font and color as the text on your pages. You can see an example of this color-matching on my search engine advice blog notice the 4 link ad unit and skyscraper text ad unit on the left hand side under the headings Ads by Google as you scroll down the page? The link and text colors are identical to the color palette used throughout the rest of the page.

Near enough is NOT good enough. If you can't quite get the color matching right, use Google's built in color palette together with the RGB to HEX or vice versa color converter on this page. That handy little tool was a life saver for me.

This is probably the one single tweak that made the most difference to my commission levels.

2) Try not to use the traditional horizontal banner style or leaderboard image ads because people are blind to them.

3) Use Google's own AdSense optimization tips and visual heat map to assist you in deciding where on your page to place your AdSense ad code.

4) Research competitive keywords using a keyword research tool such as Keyword Discovery or grab a list of the most popular keywords from various sources and use them in your web site pages where relevant. This article is a good source of frequently searched keywords. Targeting popular keywords should trigger AdSense ads on your pages that utilize those keywords. The more popular the keyword or phrase, the higher AdWords advertisers are generally willing to pay per click for it so the higher your commission on those clicks.

5) Incorporate the AdSense code into your page so that the ads look like a regular part of your site. You can see an example of this on the Internet Dating Stories site where link ads are incorporated within the regular left hand navigation of the site under the heading "Feature Links".

6) Use Google's new 4 and 5 link ad units wherever possible. They seem to have a much higher Click Through Rate (CTR) than regular ad styles. You can view all the AdSense ad formats here.

7) Place arrows or images next to your ads to draw attention to them. You can see two different versions of on this search engine article library page at the top (where a pointing hand directs your eye to the ad) and the bottom where 3 images draw your attention to each of the three AdSense ads.

8) Use the full allowance of multiple AdSense ads on each of your pages - 3 regular AdSense ads, plus 1 link unit. Use careful placement of these ads so they blend into your site and don't distract from your content. Clever use of this allowance can be seen on this page about bad Internet dating stories where you see:

- 1 horizontal 4 link ad unit towards the top of the page under the first paragraph
- 1 vertical skyscraper text ad unit about halfway down the left hand side under "Sponsor Links"
- 1 vertical skyscraper image ad unit down the left hand side under "Sponsor Links"
- 1 horizontal text banner unit at the bottom of the page with images above each ad to draw attention to them.

You can also include 1 AdSense referral button in addition to the 3 other units.

9) Tailor your page content to a particular niche or focus. Page content that is tailored towards a specific theme is more likely to trigger AdWords ads that closely match the content and are therefore more likely to interest your visitors and inspire them to click. Don't create pages merely for the sake of placing AdSense ads. Visitors (and search engines) can see through this ruse in an instant.

10) Use custom Ad Channels for each of your ad placements, for example, "Top 5 Link Unit Blue Palette" or "Left Side Navigation Image Skyscraper" etc. Tweak, track and measure the success of each of these custom channels so you know what gives you the highest CTR. Some ad formats and colors will work better than others, but you won't know which until you test, test and test some more!

Source : searchengineguide.com

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Many online businesses publish some sort of newsletter or announcement list. This presents an opportunity to make some extra income by selling ad space. It's popular because it's fairly straightforward. You provide the demographics / statistics about your publication; you set the price; a customer places an order; you send out the ad.

Selling ad space can be decent money, but there's still a price to be paid. Selling "reputable" ad space takes time and effort. I don't understand editors who don't screen the types of ads that go into their publications (nor do I understand why someone would want to spend the money to place an ad to a generally uninterested audience). You need to review ads and weed out those that are inappropriate for your list. If you don't, people come to expect crappy or useless ads and will ignore them.

The advertiser won't be happy either -- poor results means no repeat business. Your time could have been better spent acquiring a long-term customer rather than a one-shot deal.

There's also the customer service part to selling ads, too: proofreading, scheduling, sending confirmations, handling ad changes, etc.

Another problem is the availability of ad space. If there's lots available in your market, you're likely going to have a harder time selling it -- and you may have to settle for lower rates, too. It's hard to rely on ad revenues, which can change dramatically depending on market conditions.

Remember, too, that with email newsletters it's getting harder to find a responsive list. Not that there aren't quality lists available -- there are -- but email delivery is simply getting much more difficult, what with filters and fed-up people whose email inboxes filled with junk mail. People have to at least read an ad before they'll consider visiting a business, let alone making a purchase. Unhappy advertisers won't buy again, and acquiring new advertisers takes time, effort, and money.

Selling ad space may actually limit how much you can make off your list. Essentially you'll make whatever profit you can from these sales.

If you use the "ad space" for yourself, though, you have the potential to make even more. Combined with quality content and credibility, any recommendations or specials you run in your own publication can really help sales.

So how do you use your publication if you're not going to sell ad space? Try:

  • Use editorial space to recommend a product or service. Great for joint ventures or for affiliate programs.
  • Place an "editorial-style" ad in the publication. Good for promoting your own stuff.

    For instance, one of my other newsletters has never sold ad space. It's steadily brought in sales, issue after issue, without any blatant advertising. Then, once in a while we'll mention a product, and sales will spike after that issue. We don't even have to worry about writing an "ad" - we just write a few comments about a product and let it be.

  • Send a stand-alone mailing, promoting a) your own product or service; b) an affiliate product (endorsements work well); c) a product you're promoting through a joint venture. Don't overdo these types of mailings -- bombard your subscribers with them and they'll likely get used to hitting the "delete" key (or unsubscribe altogether).

Be selective if you choose to endorse products or services in your publication. Readers will be much more likely to listen, than if you're constantly pushing one product or another just to try to make a few bucks.

Of course, selling ad space has its benefits. One of the advantages is its simplicity. It can be a relatively stable income source if you have a group of loyal customers who will regularly place ads. That's one nice thing about selling ads -- after a while, if you have a group of customers who keep coming back, you need to be very little promotion. In that sense I guess it could be called "easy money".

It comes down to making a business decision: are you able to earn regular, loyal advertisers who you're comfortable relying on for the income? Or do you prefer to take more of a risk and try to earn higher profits by using the ad space for your own stuff?

www.onlinebusinessbasics.com

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How To Make Money From Adsense

Posted by online-business | 1:43 AM

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Many people ask me same question , how do you make that much from Adsense , now i will share my tricks , do not worry not Adsense tricks but SEO tricks. Because its all about SEO , you have to get traffic to your website. So this article will be about my SEO and Adsense tips.

See the future!

Create blogs or blog about upcoming stuff or news , for example Apple announces that they will produce a new product called iPhone as soon as you read this news go and open a blog about iphone like appleiphone.blogspot.com ( owner of is appleiphone.blogspot.com turk and made a lot of bucks only from this blog ) , or Amazon announced Kindle then hurry and register amazonkindle.blogspot.com and blog about it.

Titles are important!

Do not waste your time to find apropriate title for your article , just type keyword for title , for example if your article is about iphone , think the possible keywords that people may use to find news about iphone and type it , do not type Apple’s new phone for title , type Apple iPhone pictures videos because most people will search to see how it looks.

Use Digg!

Or other famous bookmark sites in your language. But aim for using Digg is not to get visitors from Digg ! We digg to get our blog indexed by Google. Because Google bots checks this digg-like sites regularly and releases spiders to new links to index them . Once your page is indexed you can see your blog on search results at that time.

Do not exaggerate!

Title is everything! You do not need to type tons of keywords to labels , because it may cause SandBox for your blog and also you may be banned from Google Adsense. Type the most apropriate keywords to title as i said before.

Template for money!

Doing everything above is not enough , you have to have a template for Adsense . Need examples? Here and Here , check and understand how i make that money.

Optimization for visitors!

If your visitors are mostly men and adult , make your ads distinguishable from your content. Because most of them know its ad and it has to take attention of them to click your ads. But if your visitors are kids and women optimize your ads with your content and show your ads as if they are part of your content , optimize colors with your template colors to get accidental clicks.

Text ads or image ads?

If your blog contains mostly videos , flash games or pictures you should use picture ads , otherwise use text ads since in text ads there are various advertising one of which may take attention of your visitor.

http://gosublogger.com

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